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5 Free Digital Marketing Platforms For Your Business

These 5 free digital marketing platforms can definitely enhance your business and thus improve your sales. Here we outline our top 5 platforms and how you can use them:

1. Facebook

Facebook is the largest and most popular social networking website and certainly our favorite! You can create a Facebook business page with all your business information. You can include contact details, branding and you can market your products or services for free.

There is also the option for paid advertising using Facebook ads based on your own budget.  Facebook reaches the desired audience via location, behavior, interest, and demographic targeting.

2. Instagram

Instagram allows you to promote your brand and product in a friendly, authentic way without hard-selling to your customers. This platform helps you grow your brand awareness organically or through targeted promotions/ads. It thus allows you to introduce new products and services in a creative, artsy type of way. 

3. Email Marketing

Email marketing not only reaches your customers but also supports and improves your customer relationships. This means of communication also increases and solidifies brand awareness. Mailchimp has a basic package which is free to use and is a digital marketing platform that comes highly recommended. It is a all-in-one marketing platform which gives you the ability to create and manage mailing lists, create newsletters, track campaigns and more. Businesses can grow their revenue and expand their reach by targeting a greater, more global audience which is made possible with email marketing. 

4. YouTube

YouTube is one of the biggest, most popular websites in the world. This is what makes it an incredibly powerful marketing tool. You can upload videos related to your product or service with calls to action that links back to your website or other social media streams. If you have paid partnerships, YouTube is a good way to review partner products and give recommendations to your channel subscribers and users.

5. WhatsApp

WhatsApp has a lot of advantageous features that you can utilize. These include real-time customer service, supporting your existing customers, sending out promotional content to your contact list or URL links to your website. A business-customized version called WhatsApp Business is also available. You get all the features of the normal version, and a few additional features like listing your website, business description and address.

Fire Lily Solutions can help you set up and manage your businesses digital marketing and thus enhance your business and brand awareness. Click on the link below to find out how we can help you!

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